Destination Booking Engine
2010 Year End Report

 

 

 

2010

2009*

 2008*

2007*

2006*

Total Orders/ Transactions

10,606

1,693

 7,406

8,167

4,613

Room Nights

 12,926

4,593

14,478

15,445

15,112

Tickets

$768,581

not reported

$1,042,733

$1,235,255

not reported

Car Rentals

   $3,715

n/a 

 n/a

n/a

n/a

Flights

    $6,677

n/a 

 n/a 

n/a 

n/a

Room Night Bookings

 $1,259,167

$407,711

$1,444,383

$1,647,716

$1,563,487

YTD Revenue

$2,061,672

 not reported

$2,487,116

$2,882,971

 not reported

*Data for destination booking engine provided by Williamsburg Hotel Motel Association.

Notes: 

 

 

 

 

 

1)  WADMC program budget varies each year:  2006 - $5,526,186; 2007 - $4,422,086; 2008 - $4,875,000;

      2009 - $4,266,423; 2010 - $3,599,435

2)  America's 400th Anniversary in 2007 generated increased investment advertising and public relations

3)  Previous Year's data does not include call center data due to inability to determine WADMC-only generated results